Vegan Yack Attack

BRANDING, LOGO DESIGN,
CUSTOM LETTERING, PATTERN DESIGN

Vegan Yack Attack is a vegan recipe blog for people who LOVE food, run by Jackie Sobon, that covers everything from indulgent desserts, to healthy dinners, and even the occasional raw recipe. 

I worked with Jackie to create brand visuals that feels friendly, funny, informative and down-to-earth—also including illustrated elements and a pattern to be used throughout the VYA brand.

Isabel Sacher

BRANDING, LOGO, STATIONARY,
PROMOTIONAL MATERIALS, CUSTOM LETTERING

Isabel is not your average wedding photographer who will just take pretty pictures of your special day. She will cut off heads and legs in her photographs and strives for meaning and movement over poses. Isabel’s approach to photography served as the inspiration for our work – lots of movement, cut off lettering and an unexpected layout.

Her new logo reflects a more edgy (but still clean and sophisticated) style to visually set Isabel apart from a more traditional, classic wedding photography brand that she felt didn't really mesh with her approach. I also created a 20-page guide branding guide to provide a foundation for Isabel to be more consistent and aligned moving forward.

Juli Beth Collective

BRANDING, LOGO,
BRAND COLLATERAL

Juli is an independent jewelry designer based in Houston, TX. I worked with Juli to create a logo set with a handmade feel to complement the aesthetic of her jewelry and handmade collection. 

Caren Baginski

BRANDING, LOGO,
STATIONARY

Caren is a Yoga Instructor and writer based in Denver, CO. I worked with Caren to create a new logo to accompany her refreshed website. The approach was to create a brand that feels inspiring and transformative as well as wise, grounded and relatable.

Various Illustration

Various Portraits

Various Lettering